In todays lesson Tana, Simeon and I finished editing our final advert. We had to find sound effects off of youtube to put into our advertisement, as well as this we recorded Tana's voice for the end part of our video. When we were finished editing it we uploaded it to youtube.

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Q1. What is ISO and what does it effect?

 ISO is how sensitive your camera is to light. The lower the iso number, the lower the sensitivity to light.

Q2. When would we use the ‘P’ control setting on the camera mode dial.

 The P setting on your camera means that you can control the white balance and the ISO.

Q3. Name two important consideration when attaching the tripod baseplate to the bottom of camera?

 Two important considerations you need to think about when attaching a camera to a tripod are, to ensure it is properly attached to the baseplate and to ensure the tripod legs are all clipped in place.

Q4. Name three important considerations when using a red-head lighting kit

 Three important considerations you need to think about when attaching a redhead light are, to ensure that the light is fully turned off and cooled down before you leave the room, make sure the tripod is set up fully, make sure the wire in the light hasn’t burned out.

Q5. When focusing the camera, what do we place on the object/subject to ensure it is the center of focus?

 When focusing the camera, we place a green focus box on the object/subject to ensure it is the centre of focus.

Q6. Name two techniques we can use to adjust the brightness and contrast of a photograph?

Levels tool, Curves tool, shutter speed, apature.

Evaluation

This is my final piece of work. I produced a magazine advert for our product "Immune". To help me with my final piece I looked at adverts for deodorants and sports products and used them as inspiration for my final piece. These adverts usually only feature the product in the picture with very simplistic designs. I also researched on how big magazine adverts usually are. There are a few different sizes that are usually used but I used 128 X 190mm. I feel that my final piece would appeal to my target audience and would advertise our product very well but if I were to do it differently I would want a photo of someone using the spray.


The tools I used:

• Gradient tool
• Paint bucket tool
• Pen tool
• Magic wand
• Adjustments - levels
• Marquee tool

 These are the shots of our location, taken by Simeon. The location is St Marys Rest Garden.

Proposal

Our product is a deodorant that makes the user immortal. The storyline/shot plan for our product is:

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•      Two people walking in a park
•          Camera goes out of focus
•          Then fades back in to one of the people dead on the floor
•          The other person looks to the camera and says  “Thank god I have Immune on”
•          The name/logo for our product flashes on screen

To make this advert we will need to use some props for our advert such as a deodorant can and some fake blood to make the death look realistic. We have an idea for a location, there is a small park/graveyard area very near to college. The actors we are going to use will be Gus & Tana. On the day we shoot the film, someone in our group will bring a spare T-shirt so they don’t have to walk around with fake blood all over their tops all day. Our target audience is teenagers and parents, we chose this target audience because parents want to ensure the safety of their kids. 

These are the two labels me and Tana designed for our product "Immune". We chose two different design ideas. Our first design uses bright colours and blocky fonts, this design idea would be more suitable for parents who are buying for their children. The second design is targeted more at our teenage audience as it uses as rough, rugged font and dark, red colours.

For both designs we used the gradient tool to create a fading colour across the label. We also copied a bar-code image from the internet and put it on our label because otherwise it wouldn't be able to be sold in shops. We also looked up the ingredients found in deodorants and put them on the label as well, as if the ingredients of a product aren't stated somewhere on the packaging they can not be sold.

Logos

today we learned how to crop out text from an image. We went on Dafonts.com to choose a font for our product. To get the text from dafonts we had to either use print screen or the snipping tool, then you need to paste it into photoshop (ctrl + v). to crop your image the best way is to use the marquee tool. when your image of the font is cropped you use the magic wand tool to select the area around the text and press "delete" or "backspace" to delete it. 

We chose these fonts because a few of them look like pixels which relates to our target audience of teenagers and parents as teenagers love gaming. a few others were chosen because they look rugged and dirty

The Library

Today in tutorial we went to have a look at the library, there was a large selection of books and comics to choose from. we were told that you can take out 8 items, but you have to return the items within 14 days. There is also a large selection  of films and magazines to choose from.